About Javier

Javier Casillas – My Story

Hey, I’m Javier. I wear a couple of hats, and I love both of them. First, I’m the owner of Live Well Mattress & Furnishing Centres. We’re all about helping folks find that perfect sleep system, because a good night’s rest changes everything. Second, I’m the Principal Coach at Be You, But Louder Consulting Group, where I get to help fellow entrepreneurs chase their dreams.

Now, let’s talk coaching for a sec. Look, you’ll find business coaches who’ve read all the books, got all the fancy certificates, and can spout theories all day long. That’s fine, but it’s not me. I’m in the trenches, fighting the same battles you are, every single day. I’m not just teaching you from a textbook; I’m sharing the scars and victories I’ve earned in the real-world small business arena. We’re not talking hypotheticals; we’re talking about the raw, unfiltered lessons I’ve learned from actually making it work. If you want someone who understands the daily grind because they live it, you’re in the right place.

As a Full Focus Certified Pro, I bring proven tools and methodologies to the table, helping you:

• Prioritize your goals
• Manage your time effectively
• Achieve extraordinary results

My background in marketing and retail management, combined with a deep understanding of the customer experience, gives me a unique perspective, whether I’m helping you find the perfect mattress or guiding your business to success. Through mastermind groups, webinars, and presentations, I’m committed to empowering you to clarify your vision and streamline your operations.

When I’m not helping people sleep better or businesses thrive, you’ll find me running, hiking, or exploring the beautiful outdoors of southern New Mexico. It’s all about living well, and that’s what I want for you too.