Tips, Events, & Resources
How Growing Locally Helps Grow Nationally
I was recently interviewed by CNN for an article regarding my retail store Live Well Mattress & Furnishing Centres. The only reason I was able to get an opportunity this huge is because of the network I have built with the New Mexico Small Business Community. I say this to encourage you to grow your network. Grow as much as you can. Always remember that “Your Network is your New Worth.”
Click Here to Read the article.
Please feel free to contact me for any inquiries regarding the New Mexico Small Business Council or inquiries about help with your own networking and advertising efforts.
Javier
javier@beyoubutlouder.com
How to Build a Small Business Profile in Your AI Tool
Tired of getting generic output from your favorite AI tool? Did you know you can have your AI tool remember the important facts of your business, things like brand voice, demographics, favorite topics, and lots of other pertinent information for your brand? You truly can. Click the link below to get the copy of your Small Business Profile Builder template! It’s free and it’s yours today!
Get Your Small Business Profile Builder Now – Click Here
How Is Your Small Business Going to Be Seen By AI?
That was a slide from a webinar on how small businesses can make sure they are found through AI search. The answer is Build Trust.
We need to start thinking of the future of our ads/marketing as efforts in building trust. AI can be thought of as an employee working for our customers; that employee is helping our customers find the help they need. What would a “real person” employee do for their employer when help was needed? They would research businesses that they can trust. That is exactly what AI will be doing. It will only work with small businesses that it can trust.
How Do You Build Trust?
Build trust through reviews, posts, and videos that explain your products and their functionality. Build trust through showing what you are doing for your customers and the solutions you are providing.
The good, bad, and ugly of this new way of thinking is:
Good – Gone are the days when pricing is everything in our adverts. Pricing is completely ignored when AI searches.
Bad – For a lot of us, YouTube/Videos is the last thing we want to do.
Ugly – Gotta do it.
Tired of getting generic output from your favorite AI tool? Did you know you can have your AI tool remember the important facts of your business, things like brand voice, demographics, favorite topics, and lots of other pertinent information for your brand? You truly...
How Is Your Small Business Going to Be Seen By AI?
That was a slide from a webinar on how small businesses can make sure they are found through AI search. The answer is Build Trust. We need to start thinking of the future of our ads/marketing as efforts in building trust. AI can be thought of as an employee working...
Notes – Small Business Marketing Seminar March 2025
During a recent presentation I was invited to make for a Small Business Development Center luncheon I took notes on the struggles the small business owners were having. These are issues I bet most of the smaller businesses are having to deal with on a daily basis. -...
Don’t Just Open Your Doors: Nail These 3 Things FIRST to Attract Customers & Build a Thriving Business
If you’re starting a business, what is the most powerful thing you can do on day 1 to get your name out to the public? I get this question from my small business mastermind clients who are just starting. My answer has been the same every time. You have to do 3...
Demographic Worksheet
Looking for a great tool to help you track you customer demographics? Our Demographic Worksheet will help you target the right customers for your business. Click the button below to get your copy today.
Congratulations, You Started a Business – Now What? A Guide to Avoiding Overwhelm
You did it! You took the leap and started your own business. The excitement is real, but so is the overwhelm. One minute, you're buzzing with ideas and possibilities. The next, you're frozen, wondering where to even begin. Trust me, I've been there. The key to moving...
Your Partner in Small Business Clarity & Growth
Feel Free to Reach Out
Phone
(575) 430-0513
javier@beyoubutlouder.com
Address
811 E First St, Ste B, Alamogordo NM 88310